Go beyond the hype and learn to master applied AI. This comprehensive course provides the blueprint to transform you from an AI beginner into a strategic marketing leader, showing you how to leverage AI across all major channels for tangible growth and a measurable competitive advantage.
Feeling overwhelmed by AI's impact on marketing? Discover why AI skills are no longer optional. This post explores how AI augments your role, the key skills like prompt engineering and strategic integration needed to thrive, and how to future-proof your career in content creation and SEO.
This week, the spotlight is on Klaviyo, a unified marketing platform with a strong emphasis on AI-powered tools for personalized customer experiences. Klaviyo stands out for its comprehensive approach to marketing automation, particularly in email and SMS, and its increasing focus on leveraging customer data with AI. Klaviyo is a powerful tool for marketers because
Explore Rytr in this week's AI Tool Spotlight! Learn how this budget-friendly AI writing assistant helps marketers quickly generate engaging social media posts, email copy, ad variations, and more. We cover its features, benefits, affordable pricing, and specific uses within the AI Marketing Toolkit courses.
Stop relying on outdated SEO tactics. This ultimate guide reveals how to leverage the power of AI for every aspect of SEO in 2025, from keyword research and content creation to technical SEO and link building. Discover the tools, strategies, and best practices you need to dominate search rankings and drive organic traffic with AI.